Birth Coaching


Why a birth coach?

It has been a dream of mine for quite a while to offer non-doula clients “birth coaching” sessions.
Like life coaching but for birth!

It’s not hard to understand that we will not be able to safely gather in childbirth classes any time soon.
But…good news! The BABE class is now available online! It’s still Evidence Based, affirming and up to date on the current hospital policies in today’s uncertain Covid-19 culture.

Throughout the pandemic, the birthing culture has changed, morphed, changed again and is starting to find it’s groove. Now is the time, more than ever, to go into the hospital as well prepared as you can possibly be.

My doula clients have consistently reported that the preparation meetings we did before birth greatly impacted their labor in a positive way. When we recently had to quickly pivot to virtual meetings and support, my clients still felt a huge advantage in their confidence and preparation for birth, the time leading up to and ultimately their time in the hospital.

I have put together great sessions with current hospital policies/considerations, preparation, packing suggestions, resources (via a google drive), videos, Amazon shopping list, printouts and so much more. But one of the most important factors and benefits is having the virtual coaching and listening / validating fears and anxieties (and there are many!)

I’m here to help you figure what is most possible in your birth, your body and your desires. You won’t ever ‘not know’.

The Package

Your package includes:
  • Access to the online BABE Childbirth Preparation class (a $250 value) for up to 3 weeks past your due date.
  • Two one hour Birth Coaching Zoom meetings at your convenience where we discuss and prepare you for:
    • Hospital policies and culture
    • Ways to prepare yourself for safe time at home in the absence of frequent prenatal doctor visits
    • Laboring at home as long as possible (if that’s what you prefer)
    • Tips for getting to the hospital safely
    • Packing for hospital
    • Creating an effective birth plan (I will edit it for you)
    • Comfort measures / Breathing coaching
    • Effective communication strategies with hospital staff
    • Creating a calm environment in your labor room
    • Work through the fears, anxieties or questions you want to discuss or work through
    • Ongoing communication as you prepare for birth
  • **BONUS** One Comfort Measures zoom meeting.

Even though we don’t know how your labor will unfold … You’ve got this!

Felicia Roche, Birth Coach

“The online class + coaching package was the right balance of information and personal attention that my husband and I were looking for to prepare ourselves for the birth of our first child. We originally would have done the in-person class and considered having an in-person Doula as we are striving for as natural a birth as possible (in a hospital setting), but the pandemic caused us to re-think how we should approach it, and found this option gave us the skills and information we needed to feel confidently prepared.

The on demand class is a combination of original and well-curated content, which allowed us to break it up over two days, go back and review past content, pick and choose which activities to do based on which of them resonated most with us, and make note of follow up questions we wanted to ask in our coaching sessions.

We had two, one-hour long coaching sessions over Zoom with Felicia in which she was able to answer our questions (for example, making sure we are doing the double hip press correctly), discuss our birth plan, and give us more personalized recommendations based on our birth preferences and my specific health situation. We appreciated Felicia’s practical approach to support our personal preferences and her emphasis of how my partner can support me in both birthing and postpartum stages as he is my sole in-person support at this time. She was responsive, knowledgeable, and very comforting to work with.

We would recommend this service for anyone planning a hospital birth (regardless of desired medical intervention) and are looking to educate themselves on what to expect and how to prepare for labor and early postpartum period.”

Happy couple who loved the combo of Felicia as a birth coach with the BABE online childbirth class as a great alternative during COVID

The Cost

Register for the Birth Coaching package on the Bay Area Birth Education site.  Email me at with any questions.